Bicycling Magazine Review: Latigo RS1-D
By: Franco Bicycles | October, 03, 2018
AUG 31, 2018
Price: $10,735 (as tested), $7,750 and up (complete, depending on build), $4,950 (frameset)
Weight: 16.75 lb. (L)
Drivetrain: SRAM Red eTap
Tire clearance: 31.5mm
The right bike for: The dreamer who not only wants an amazing bike, but also wants complete control in the creation of it.
Even with so many smartly spec’d bikes on the market—some that satisfy your every desire right off the shelf and some that, with a few upgrades down the road, can easily become your dream bike—sometimes it’s nice to be in control right from go. Franco gives you that power. Its bikes are sold direct and built to order, and each project begins with a conversation. Things the folks at Franco and I talked about when putting together the Latigo RS1-D (reviewed here): what I like and dislike about my current bike, the type of riding I mostly do, my cycling goals, my component and brand preferences, and whether or not I’ve ever had a professional bike fit (I have, so I shared that information, as well).
The name Latigo comes from Latigo Canyon Road, a popular climb in the Santa Monica Mountains near Franco’s headquarters in Newbury Park, California, which is where the Latigo frames are designed and complete builds take place. The frames are actually handmade in Italy. There are five stock sizes available, from small to extra large, but for a $1,000 upcharge, Franco offers custom geometry.